Marketing of Handicraft Products in the Sivasagar District of Assam Dr. Handique Krishna Jyoti Associate Professor, Economics Gargaon College, Simaluguri, Sivasagar, Assam, 785686 Online published on 2 June, 2016. Abstract The term handicrafts stand those items of a specific community of a society, which are produced manually with their traditional local skill and knowledge. The growth and development of handicrafts in society was the sign of the cultivation of sensitivity in India. Like many parts in India, Assam is known as the land of colorful handicraft products. The weaving, textile, jewelry, pottery, wood working, stone carving, sital parti, doll making, toy making, bell-metal, ivory works, tannery works, leather works, cane works and bamboo works are important handicrafts in Assam. Handicrafts have been playing a prominent role in the cultural, social and economic development in the Sivasagar. There is lack of proper marketing facility which stands on the way of expansion and modernization of handicraft products in the Sivasagar district of Assam. Top Keywords Marketing, Handicrafts, Assam, Artisans, Sivasagar district. Top |