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Year : 2009, Volume : 1, Issue : 1
First page : ( 68) Last page : ( 81)
Print ISSN : 0976-4925. Online ISSN : 2582-6115. Published online : 2009  29.

Positioning india in the global tourism village: strategies for sustainable tourism development

Sharma Urvashi1Dr., Reader, Lai Sohan2Dr., Lecturer in English

1Chanderprabhu Jain College of Higher Studies. Narela Plot No. OCF, Sector-A8. Narela. Delhi-110040

2Satyawati College. Ashok Vihar, University of Delhi.

ABSTRACT

World over, particularly in the developing world, tourism is fast emerging as one of the potential means for economic development and employment generation. Though a late entrant in the arena, India is no exception to the above trend. For d developing nation like India which has been late in recognizing the developmental potential of tourism, the need for environment-friendly tourism assumes added significance. While there has been significant growth in the Indian tourism industry during the last few years, particularly after FY 2002, apprehensions are growing regarding the sustainability of tourism as a means of development. This is primarily because of the adverse effects on the environment. The paper suggests strategiesfor environment-friendly as well as sustainable tourism strategies for India in the emerging scenario.

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Key Terms:

Ecotourism, WTTC, WTO, Sustainability, Tourism, Foreign Trade, (Public-Private Participation) PPP, Global Tourism, Ethnic Tourism.

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