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New Earth Sastra for Harmonic Globalization and Sustainable Development Sharma Subhash Professor, Indus Business Academy, Bangalore, Karnataka, India. prof.subhash.sharma789@gmail.com JEL Classification: Q01 Online published on 31 January, 2022. Abstract The evolution of societies and management thought can be viewed in terms of emergence of four forces that are now influencing our nations, corporations, social institutions and individuals. These forces are (1) Force of Market, (2) Force of State, (3) Force of People and (4) Force of Self. There is a dynamic interaction between these four forces and thereby influencing human future rooted in Harmonic Globalization and Sustainable Development. This also necessitates the need for a new corporate model based on Profit, CSR and Good Governance in consonance with Market, Society and Self leading us towards New Earth Sastra. Top Keywords Harmonic Globalization, Four Forces Model, New earth Sastra, Global Village, Multi-variables dialectics. Top | | |
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