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International Journals of Marketing and Technology
Year 2011, Volume-1, Issue-7 (December)
Online ISSN : 2248-1058

Table of contents

Threshold effects in the relationship between oil revenues and growth in oil exporting countries
Mohsen Mehrara, Seyed Mohammad Hossein Sadr

Management of E-Waste- Black to Green
Dr. D. Sudharani Ravindran, Hari Sundar. G. Ram, M. Sathish

Customer retention in nationalised banks in Erode of Tamilnadu: (With special reference to current account holders)
Dr. S.M. Venkatachalam, Ms. R. Anuradha

The Use of Visual Cues and Metaphors in Advertising
Vikram Kapoor

Library administration vs management
J. B. Parmar, A. B. Parmar

Crisis Management
Dr.(Mrs.) A. Kumudha, Mr. K. Prabakar

Organizational competency management: A competence performance approach
Dr. A. Kumuudha, K. Prabakar, Benny J. Godwin

Impact of just-in-time production towards global competitiveness through competency management
Dr. A. Kumuudha, Benny J. Godwin, K. Prabakar

Data Mining Issues and Key to Success
Deep Mala Sihint

Synthesis of MCM-41 via different routes
Ranajyoti Das, Bharat Modhera

Green marketing – A bridge between consumerism and conservation
Richa Arora, Nitin R. Mahankale

An empirical study on the effect of payment mechanism for purchasing intention – The moderating effect of consumer involvement in selected product categories in Vadodara
CS. Ashutosh A. Sandhe, Dr. Amit R. Pandya, Dr. Abhijeet Chatterjee

A New approach to Sensor less vector control of induction motors
G. Srinivas, Dr. S. Tarakalyani

Eyes Bamboozling the Mind: Use of Optical Illusion in Advertising
Vikram Kapoor

Perception of employees towards performance appraisal in insurance sector
Rita Goyal

Process Improvement of an Organization Enhancing Better Quality System – Applying TQM
Bhupender Singh, O. P. Mishra, Surender Singh

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