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Gutenberg's Printing Press and the Cultural Shift in Power Jindal Ms. Nupur PGD Student at Women's Studies Centre, Savitribai Phule Pune University, Pune, India, E-mail id: nprjindal@gmail.com Online Published on 19 January, 2022. Abstract This article talks about Johannes Gutenberg's printing press and the socio-cultural history that followed the invention. I will try to talk about the magnanimous effects that Gutenberg's invention of the printing press in the form of the movable type had on the world and how it helped in the erasure of elitism and brought about a significant shift in the power structure by creating various forms of reading cultures. The article thus tries to look at the influence that the circulation of printed material has on its readers and on the society in general. Top Keywords Circulation, Gutenberg, Print culture, Print materiality, Printing press. Top | | |
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