Role of information espousal of investment decision on stock market Srinivas Beeralaguddada*, Dr. Rasure K.A.**, Honnurswamy Nayakara***, Shanabhog Raghavendra**** *Doctoral Fellow, Gulbarga University, Gulbarga, Karnataka, India **Associate Professor of Economics, Set Sri Tulsiram Gilda, Nrupatunga First Grade College of Arts, Commerce, Management & Science, SEDAM – 585222, Gulbarga, Karnataka, India ***Research Scholar. Department of Economics, Gulbarga University, Gulbarga, Karnataka, India ****Research Scholar, Department of Economics, Gulbarga University Gulbarga, Karnataka, India Online published on 7 September, 2012. Abstract Keeping information is a hard thing to do nowadays, mostly because of the development of communication and informational technology. An individual can hardly administer the huge amount of information he's being assail with and that exceed his capacity of rational analysis. The limited attention, memory and the abilities to process information force people to focus their attention on certain information. The linear thinking risk in investment is due to the exaggerated attention given to the short term performances, regardless whether we're talking about a good or bad evolution. The causes of psychological nature may influence the behavior of rational investor when taking the decision, being necessary for the investor to make a difference between facts and opinion, between information and gossip, between reality and appearance. Top Keywords investor's attitude, investing decision, informational asymmetry. Top |